Driveway Paradise
Performance Without Pretense
Sportswear DTC · Sportswear / E-commerce · Los Angeles, CA · 8 weeks · 2025
Driveway Paradise is a sportswear brand built for the regular athlete. We created a full-featured headless e-commerce experience that captures the spirit of grassroots athleticism while delivering professional-grade functionality.
Backyard Sports, Built to Scale
A headless Shopify storefront built around a sportswear brand for the regular athlete. 96 mobile Lighthouse, 3x faster page loads than the previous theme, and 15+ CRO features wired into the buying journey including curated collections, urgency cues, and a unified cart that survives across navigation.
- Lighthouse: 96
- Page Speed: 3x
- CRO Features: 15+
Live site: https://drivewayparadise.com