Brand strategy
to pixel-perfect Figma.
Delivered with The Offsite Agency. One contract. One timeline.
Brand strategy, visual identity, logo systems, and production-ready Figma compositions from our design partner, The Offsite Agency. The design feeds directly into a Displace build with zero translation loss, or you take the files to your own team.
2
Studios
3-6w
Timeline
1
Contract
100%
File ownership
Partners & stack
The Offsite Agency
Figma
Tailwind CSS
Next.js
VercelWho it's for
01 / What you get
01Brand strategy and positioning
A structured workshop that defines your brand narrative, competitive positioning, audience personas, and messaging framework. The output is a written strategy document your whole team can reference, not a mood board that lives in a Figma graveyard.
02Logo system and visual identity
Primary mark, wordmark, icon, lockups for light and dark backgrounds, favicon, social avatar. Delivered as production-ready SVG, PNG, and AVIF with a usage guide. Not one logo and three variations. A system.
03Typography and color system
Type scale, font pairings, color palette with semantic roles (primary, accent, muted, background), spacing tokens. Everything mapped to Tailwind config so it translates directly into the build with zero interpretation loss.
04Pixel-perfect Figma compositions
Every page designed at desktop, tablet, and mobile breakpoints with auto-layout and named components. Not wireframes with a "make it look good" note. Production-ready compositions that an engineer can measure.
05Design system documentation
Brand guidelines PDF covering logo usage, typography, color, photography direction, tone of voice, and do/don't examples. A reference your team and any future designer can follow without calling us.
06Seamless engineering handoff
The Figma file is structured for Displace's build process: named layers, consistent spacing, tokens that map 1:1 to Tailwind. If you continue with a Displace build, there is zero translation overhead. If you take it elsewhere, any developer can work from it.
02 / How it works
Discovery + strategy
Joint call with The Offsite and Displace. Audit current brand assets (if any), define audience, competitive landscape, and positioning. Output: brand strategy document and project scope.
02Identity design
The Offsite delivers logo system, color palette, typography, and core visual language. Two rounds of revision. Output: approved identity and brand guidelines.
03Figma compositions
Page-level designs at all breakpoints, built on the approved identity. Design system components documented. Output: production-ready Figma file.
04Handoff or build
Take the Figma file to your own team, or continue directly into a Displace build. If you build with us, there is no re-scoping. Engineering starts from the same Figma on day one.
03 / The partnership
The Offsitex
DisplaceTwo studios.
One delivery.
The Offsite Agency handles brand strategy, visual identity, and Figma design. Displace handles engineering, analytics, and post-launch support. You work with one team, sign one contract, and get a complete product from brand to production.
How the partnership works
- 01The Offsite designs the brand, identity, and Figma compositions
- 02Displace builds the production platform from those designs
- 03One contract, one timeline, one point of contact
- 04Figma structured for engineering: named layers, design tokens, auto-layout
- 05Optional: take the Figma files to your own development team
- 06Joint discovery call in week one to align strategy and scope
05 / FAQ
Frequently asked
If the answer you need is not here, reply to any email or book a call.
Ask us directly →01Who actually does the design work?
The Offsite Agency, our design partner. They handle brand strategy, visual identity, and Figma compositions. Displace manages the project, the contract, and the engineering. You get one point of contact and one invoice.
02Can I get branding without a website build?
Yes. The branding engagement is standalone. You walk away with a brand strategy document, a logo system, a design token set, brand guidelines, and a production-ready Figma file. If you later decide to build with us, the Figma is already structured for our process.
03I already have a brand. Can I skip this and go straight to a website?
Absolutely. If you have a finished Figma file, we build from it pixel-perfect with our Custom Website service. If you have a brand but no Figma file, we can scope a lighter design phase before the build. Not every project needs a full branding engagement.
04How is this different from hiring a freelance designer?
Three things. First, The Offsite is a studio with a track record, not a solo freelancer. Second, the Figma output is structured for production engineering, not just visual presentation. Third, if you continue into a build, there is zero handoff friction because the same team that scoped the design builds the site.
05What does the branding engagement cost?
Fixed fee, scoped in the discovery call. Pricing depends on the number of pages, the complexity of the identity system, and whether the engagement includes a build phase. No hourly billing, no surprise change orders.
06How long does a full branding + website project take?
Branding alone takes 3 to 6 weeks. A combined branding + website build takes 8 to 12 weeks total. The Offsite delivers the identity in weeks 2 to 4, Displace builds in weeks 5 to 10, and launch happens in weeks 10 to 12.
Start a project
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something real?
30-minute call. No pitch deck. Real conversation about your project.