Reply window: 24h
Custom orders
Stop quoting custom pieces by email.
When someone wants a custom piece, they fill out a short form on your site. You get one clean email with every detail. They get a confirmation. It replaces the 30 emails this usually takes.
Best for
Workshops with 1+ custom commissions a month
You get back
~5 hours a week of back-and-forth
01 / TRY IT
Configure your piece
Fields adapt to the category. The email on the right rebuilds as you type.
Piece type
Dimensions (cm)
Material
Finish
Quantity
Your name
Notes
Demo only. No email is sent.
Email preview
live
Hi team,
New quote request from Elena Rossi.
| Type | Rug |
| Dimensions | 240 × 300 cm |
| Material | New Zealand wool |
| Finish | Hand-knotted, low pile |
| Quantity | 1 |
Notes
For a residential project in Como. Delivery by end of Q3 if possible.
Reply window: 24h. Logged in your quote sheet automatically.
02 / READ
The problem
Custom orders shouldn't take a week to quote.
When you sell pieces made-to-order, every inquiry starts the same way. Someone asks 'do you have this in a different size?' or 'can it be in a different finish?'. You ask for dimensions. They send the dimensions but forget the material. You ask for the material. Two weeks later you finally send a price. By then the buyer has moved on. We replace that loop with one form: every detail you'd need to quote, captured up front. The buyer gets a confirmation in their inbox. You get one clean email. The conversation starts at the price, not at the dimensions.
Situations this fits
You’ll recognise these.
“A buyer DMs 'do you have this in 240×300, in a different colour?'”
You send them the form. They configure it. You reply once with the price and a date.
“A designer wants 12 of the same piece for a hotel project.”
They fill in the quantity and the timeline. The quote starts at 'how soon' instead of 'how big'.
“Someone asks for a price at 11pm on a Sunday.”
They get a confirmation that night. The form already captured what you'd need to quote on Monday morning.
How it works
Three steps. No human in the loop until the price.
Buyer fills the form
A short guided form on your site captures the type, dimensions, material, finish, and quantity. Fields adapt to what you make: a rug buyer doesn't see a wood selector, a furniture buyer doesn't see pile height.
You get one clean email
The submission lands in your inbox with everything spelled out. The buyer gets a matching confirmation in theirs, so nothing gets disputed later.
Quote starts at the price
You reply with a number and a date from a normal email thread. The form did the discovery, so the conversation skips it.
Fits these industries
Same plumbing. Different field set.
What you get
Quote requests that don't go cold.
Every inquiry captured, every buyer confirmed, every detail in one email. Built first for Forma Strata's custom rug intake. The same flow adapts to any made-to-order category: change the field set, keep the rest.