Wholesale pricing for professionals, without losing the public site.
Professionals sign in (or are recognised by their email domain). They see their trade pricing, spec sheets, and a Save-to-project button on top of the same inventory you already maintain.
Replaces
NuOrder$6,000/yr
Orderchamp$1,200/yr
Faire$0/yrVisitor controls
Switch the visitor mode. Watch the catalog on the right rebuild for that audience.
Visitor mode
How sign-in works
Designers sign up with their work email. Trusted domains auto-approve. Others queue for your review, or get an invite code after a fair.
Public catalog
Loop Pile Rug, Natural
In stock
€2,400
Travertine Side Table
Made-to-order
€1,180
Brass Pendant, 32cm
In stock
€890
Hand-knotted Silk Rug
In stock
€4,800
In production: same site, gated trade view at /trade or via signed-in path
Best for
Brands that sell to both retail and trade buyers
You get back
Trade specs you currently lose to competitors with proper portals
How it works
Same inventory, two views
Your public site shows retail prices. The trade view shows trade prices, sample availability, spec sheet downloads. Both pull from the same source, with one extra column for trade pricing.
Gated by email domain
Trade buyers sign up with their work email. Trusted domains auto-approve. Others queue for your review. Or you skip approval and use invite codes after a trade show.
Saved projects, saved items
Every trade buyer can save items to a named project. Next time they're back, the project is waiting. You see what's been saved across all trade buyers without extra reporting.
Stack
Works for
First shipped for Forma Strata →Next tool
AI triage
AI Form Triage
Every submission read and scored. You read the shortlist.